Brief story board

Mood board for my artist

Possible camera angles

When creating a video you have to think about what is going to be filmed. I have thought about a lot of camera angles that i could use. I think the majority of my video will be filmed handheld. This is because the story of the song is about the artists life being shaken up by a relationship. As a handheld camera wont be still i believe that this is appropriate as it will be shaky and uneven which could represent her state of emotions and mental health. I know this gif doesn't relate to a music video, i still believe it has some correlation to the effect of a handheld camera.

Another angle i thought of using is a wide and medium shot. This will be mainly to show my artist walking around the field. This is to show how wide everything is compared to her inner struggles. The wide angle shows how small she is compared to everything around her. This angle of shot will be used a lot in the video as i like the effect it creates.

My artist

My artist

I will have one main artist for my song as it only consists of one singer. I will create a brief overview of my artist in this section.

My artist is called Viccy Jones. She is 23 years old and was born in London and has been a popular artist for over 5 years. Her genre is mainly R&B and alternative rock. The song i have chosen is about her going through a recent break up and trying to find as many distractions to get over her break up. This song has been written off her personal experience. She has had a lot of boyfriends and relationships and has been messed around by a lot of boyfriends and other people. She is a driven person and wants to improve her life and this song is the start of her turn around.




Viccy is an avid shopper and loves to be on top of the latest trends on the internet. She is consistent at tweeting and posting on Instagram as she does not want to let her fans down. She likes to 'splash her cash' and show off her wealth on her social media websites. She likes to interact with her fans and likes to get involved with them doing signing sessions and a "greet and meet" sessions. She hosts a lot of parties with her friends and likes to stay relaxed and not be a work based artist. However, she has been on the bad side of the press when they released an article about her doing drugs. This lowered her confidence as the news affected her and her career. She is still a song based person and still enjoys singing and performing.

Music treatment for my music video. Tove-lo, Habits

 

Final song choice

My chosen song for my music video is Tove lo - Habits (Stay high).

I chose this song as i am familiar with this genre and style of music. This means that i wont be finding it extremely difficult to know what to do when filming. If i chose a song/genre i am not familiar with, then i will not know where to start and how to story board my filming. This song also opens up a lot of opportunities when filming as this song is very diverse in its genre. It has an aspect o electropop, pop, R&B and electric. This means that i can broaden my ideas when filming for my video as the genres within the video is so diverse. The song itself is about a recent breakup/event that the artist is trying to get over. This can help me guide my filming easily as i can base my filming around this story line. I will try operate my filming around the story board i create as it is a story line that i could operate my filming around easily.

Audience research

I have conducted a questionnaire and have got useful answers that will help me figure out my target audience for my song. I have designed a person that would listen to my music/watch my music video. They would also listen to my genre of music frequently. I have got this idea from my questionnaire which helped me to design my ideal person that would watch my music video.

My viewer is called called Emily. She is 18 years old and has many hobbies. She likes to constantly be in with the latest fashion trends and technology. She owns the latest Iphone and constantly uses social media like twitter, Instagram and snap chat. She constantly listens to music when travelling. She has a job at Top shop in her local high street and gets a bus thee and back whenever she is working. Other than her job, she also gains money from baby sitting in her village and doing house chores. She spends all her income from her work on the latest fashion trends and going out with her friends. She has a boyfriend and enjoys getting together with her family.



I believe that this is the kind of person that would watch my music video. This has all come from the questionnaire that i made and conducted. This is important as i need to identify what people will like from my music video.